Our Location
304 North Cardinal St.
Dorchester Center, MA 02124
About Us
preserve heritage and empower artisans.
Founded by Mustafa Al Kasimi, a Moroccan entrepreneur with a passion for cultural storytelling and sustainable business, our brand aims to connect artisans and conscious consumers around the world.
mustapha al kasimi
CEO, Director
A global vision with distinct local Moroccan roots
Though our products are deeply Moroccan, our audience is global. We believe that culture has no borders, and through our online platform, we bring a piece of Morocco into homes across Europe, the United States, and beyond.
We invite you to be part of our story. Follow us on [Instagram/Facebook/Pinterest] for behind-the-scenes looks at our artisans, product launches, and cultural insights. What began as a simple idea in a souk has grown into a mission-driven brand connecting artisans with conscious consumers around the world.